A View from the Other Side – eldi..

Have you ever imagine why some internet marketers succeed with their online business? Do you think it is because of their product or the way they attract customers? Well, definitely,these two reasons really affect the success or failure of the business. One main reason is the way they designed their landing page.

For those who are not familiar with landing page design, a page where in it helps you sell your product and build your list among other thing. It also tells your visitors the details of your offers and guides your visitors on what to do to get it. This is really a big helps to make your business grow from the ground up and drive you closer to success. And a badly designed page can fail you to gain potential customers. To avoid those things, here are some common errors that most of the internet marketers commit at the beginning of their business:

1.) Is your landing page is too cluttered? If your landing page contains a lot of colors, animations and flashy images, well, you must re-design it and make it more simple and clean. Because most of the visitors want a simple and clean landing page. How will you improve your page? Well, definitely you should decrease the number of colors. Two to three colors will be enough to use. You should not put too much flashy images and animation, this may distract your visitors. You can use any font you want, but according to the research, Arial, Helvetica and Geneva are the best to use.

2.) Are you talking about the benefits or the features of your page? The most important thing you must consider is the benefits that your visitors or soon to be customers will get. Some marketers display the features about their page, well this is a big no-no. Remember that your visitors reached your landing page because they got interested on your ads, so it is very important that your ads match with your page, or else, your customers will think that they got in to the wrong way. You must avoid it.

3.) Are you asking too much information from your visitors? Do not scare your visitors by asking too many information to fill-in. A name and a valid email address or a contact number will be enough. And besides, it will be easy for them to sign-up if you are asking specific information.

4.) Is your landing page is designed for large resolution screes? This is another big mistake. As a rule of thumb, design for 800×60 monitor screens and IE6. Remember, you need all visitors that you can get.

5.) Is your landing page is not optimized for speed? Not all internet users have fast internet connections. If your page loads slowly, definitely, your visitors may leave your page. As I have stated in the number one errors, cluttered landing page does not do well for your conversion. Those flashy images and animations may just irritate your visitors.

You can do all thing in your landing page. All you have to do is beware of the common errors of most marketers. And if you think you also commit the same mistakes, you can still improve it and make it better. Remember that your page has a great effect on your online business, so design it well.

The author writes a landing page design articles to help people get the best landing page designs.